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He says, “It's something I'm really proud to be a part of." In addition to serving as a catalog of the brand's products, the book also features the brand's team riders and collaborations, including those with artist Jay-Z.

Since launching in 2006, Supra's innovations have been embraced by celebrities.

They have collaborated with Jay-Z, Slash, Deion Sanders, and Lil Wayne.

The broad visibility provided opportunities for collaborations with mainstream brands like Corona beer, Dodge Charger, Mountain Dew and even Stubbs BBQ.

On January 31, 2013, Video Director Dennis Martin created a promotional video for Greco's second signature shoe, "The Hammer", was published on the on line. Greco's first signature model was named "The Soprano".

Greco says, "I wanted to make a super simple looking shoe (the Hammer). There’s a million shoes out there that are simple, but I really wanted that fusion of vulcanized and cup sole because I like the feel of the vulc, but I like the impact absorbing features of the cup sole." and the shoe's design was promoted as "a high performance, lightweight, low top skate shoe. The upper has a short eye stay, a long vamp, and minimal branding."

As of October 17, 2014, Supra owns five flagship stores worldwide: the locations are Paris, France; Mexico City, Mexico; New York City, U.S.; Santa Monica, U.S.; and Tokyo, Japan. The stores sell footwear for women, men, and children.

In June 1, 2015 K-Swiss acquired Supra Footwear. K-Swiss is owned by E-Land World Limited, a Korean Conglomerate.

Collaborations

A collaboration occurred between producer and DJ Steve Aoki and Supra for Muska's "Skytop II" signature model shoe. There are two colorways of the model, one that is completely BLACK and the other, entitled the "Remix", with a material consisting of a checkerboard design that overlays an otherwise tonal blue design and crocodile-like texture base. Williams released a collaboration with hip hop artist, Lil Wayne, in December 2012, the S1W. The project was promoted as a "synthesis of skateboarding and hip hop". It comes in 2 colors.

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Men's Jackets

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Size Guide

US/Canada	Europe	UK/Australia	Mexico	Brazil	Japan	Korea	China	Inches	CM
5	37.5	4.5	-	-	23	229	38.5	9	22.9
5.5	38	5	-	35	23.5	233	39	9.17	23.3
6	38.5	5.5	4.5	36	24	237	39.5	9.33	23.7
6.5	39	6	5	37	24.5	241	40	9.5	24.1
7	39.5	6.5	5.5	37	25	246	40.5	9.67	24.6
7.5	40	7	6	38	25.5	250	41	9.85	25
8	41	7.5	6.5	38	26	254	42	10	25.4
8.5	42	8	7	39	26.5	258	43	10.17	25.8
9	43	8.5	7.5	40	26.5	262	44	10.33	26.2
9.5	43.5	9	8	40	27	267	44.5	10.5	26.7
10	44	9.5	8.5	41	27.5	271	45	10.67	27.1
10.5	44.5	10	9	42	28	275	45.5	10.85	27.5
11	45	10.5	9.5	42	28.5	279	46	11	27.9
11.5	45.5	11	10	43	29	284	46.5	11.17	28.4
12	46.5	11.5	10.5	43	29	288	47.5	11.33	28.8
12.5	47	12	11	44	29.5	292	48	11.5	29.2
13	48	12.5	11.5	44	30	296	49	11.67	29.6
13.5	48.5	13	-	-	30.5	300	49.5	11.85	30
14.5	49.5	14	-	-	31.5	309	50.5	12.17	30.9
15	50	14.5	-	-	31.5	313	51	12.33	31.3
15.5	51	15	-	-	32	317	52	12.5	31.7
16	51.5	15.5	-	-	32.5	322	52.5	12.67	32.2
16.5	52	16	-	-	33	326	53	12.85	32.6
17	53	16.5	-	-	33.5	330	54	13	33

* Sizing information is provided by the manufacturer and does not guarantee a perfect fit.

US/Canada	Europe	UK	Australia	Mexico	Brazil	Japan	Korea	China	Inches	CM
3.5	34	1	2	-	-	-	208	33	8.17	20.8
4	35	1.5	2.5	-	-	21.5	212	34	8.33	21.2
4.5	35.5	2	3	-	-	22	216	35	8.5	21.6
5	36	2.5	3.5	-	-	22.5	220	37	8.67	22
5.5	37	3	4	-	-	23	224	37.5	8.84	22.4
6	37.5	3.5	4.5	-	-	23.5	229	38	9	22.9
6.5	38	4	5	-	35	24	233	39	9.17	23.3
7	39	4.5	5.5	4	36	24.5	237	40	9.33	23.7
7.5	39.5	5	6	4.5	37	24.5	241	40.5	9.5	24.1
8	40	5.5	6.5	5	37	25	245	41	9.67	24.5
8.5	40.5	6	7	5.5	38	25.5	250	41.5	9.84	25
9	41.5	6.5	7.5	6	39	26	255	42	10	25.5
9.5	42	7	8	6.5	40	26.5	259	43	10.17	25.9
10	42.5	7.5	8.5	7	41	27	263	43.5	10.33	26.3
10.5	43.5	8	9	7.5	42	27.5	267	44	10.5	26.7
11	44	8.5	9.5	8	42	27.5	271	45	10.67	27.1
11.5	44.5	9	10	8.5	43	28	276	45.5	10.84	27.6
12	45	9.5	10.5	9	43	28.5	280	46	11	28

* Sizing information is provided by the manufacturer and does not guarantee a perfect fit.

US/Canada	Europe	UK	Japan	Inches	CM
10.5	29	10	17	6.78	17.2
11	29.5	10.5	17.5	6.95	17.6
11.5	30	11	18	7.12	18
12	30.5	11.5	18.5	7.28	18.5
12.5	31	12	19	7.45	18.9
13	32	12.5	19.5	7.62	19.3
13.5	32.5	13	20	7.78	19.7
1	33	13.5	20.5	7.95	20.1
1.5	33.5	1	20.5	8.12	20.5
2	34	1.5	21	8.28	21
2.5	35	2	21.5	8.45	21.4
3	35.5	2.5	22	8.62	21.8
3.5	36	3	22.5	8.78	22.3
4	37	3.5	23	8.95	22.7
4.5	37.5	4	23.5	9.12	23.2
5	38	4.5	24	9.28	23.6
5.5	39	5	24	9.45	24
6	39.5	5.5	24.5	9.62	24.4
6.5	40	6	25	9.78	24.8

* Sizing information is provided by the manufacturer and does not guarantee a perfect fit.

New Arrivals

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Size Guide